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Tag Archives: Clothing Store

New Gap Logo disappoints public

After keeping the same iconic logo for 20 years, Gap decided the time had come for change. Why? Nobody knows. CEO Marka Hansen defended the change in an op-ed for The Huffington Post, but her defense reads like a marketing stump speech: uninspired. “We chose this design as it’s more contemporary and current. It honors our heritage through the blue ... Read More »